World of Innovation, Disruption and Competition
In today’s world of innovation, disruption and hostile competition you need to improve. Daily. All the time. Your team is your most powerful asset and their skills and knowledge need constant sharpening and development.
How can I help? Training Areas
I can prepare, lead and assess your team’s training, workshop or coaching in the most important areas of business:
Marketing Management and Processes
Your marketing team can perform better, I guarantee you that. Learn how to plan and implement an efficient processes and operating procedures system and turbocharge the marketing.
Marketing on Autopilot?
Certain marketing processes can be automated. This way you improve their efficiency and measurability. Educate your team and implement marketing automation workflows this quarter.
Each workshop – à la carte or custom – has several important elements that guarantee the most efficient and straightforward way of transferring knowledge and skills. These elements are:
À la Carte Workshops
All workshops can be customized regarding your team’s needs. However, I offer a set of 10 main workshops which have proven their value to my clients and are ready to be presented to your team. Please, check the topics out and see how many of them you would love.
A practical training that presents a proven methodology for analyzing the marketing situation of each business (online or offline), bringing out practical ideas for improvement, developing a strategy and preparing an adequate action plan that leads to real results.
The training enables marketing managers, marketing directors and company executives to put their marketing management on a stable foundation, to introduce workflows and well-structured activities.
Online business and marketing operate on an infrastructure of various software and hardware technologies. If we do not know how to use them and how to build our presence with their help, we remain far behind, both in terms of our competitors and in the development of modern business and marketing.
The workshop covers all the important points of the email marketing and its use in the most effective way. It affects both the theoretical and practical side of email marketing, as well as strategy, tactics, best practices, technology tools and many hands-on exercises.
The workshop covers various types of landing pages, strategies for building and methods for optimizing them. Emphasis is on A / B testing and optimization processes for conversions. Special types of landing pages and their application are also considered.
This training covers the basic principles, strategies and practices of persuasive writing (triggering clients to act, activsting) for various communication channels and audiences.
Introductory Marketing Training. The course covers all the basic concepts of online marketing, giving both theoretical and practical knowledge in the field. It is suitable for both beginners and intermediate students.
Each of the workshops takes one business day. It has 5 sessions, 90 minutes each.
We have 3 coffee breaks x 15 min and a 45-60 minutest lunch break.